Publications:

Intensive Marketing Channel Strategy and Organizational Performance of Quoted Brewery in the South- South Region, Nigeria

Authors: Emmanuel O. Azuonwu and Bright C. Opara

Vol. 5 Issue 2

This study was conducted to investigate the extent of relationship between the intensive channel strategies and organizational performance of quoted brewery companies in the south-south region of Nigeria. To achieve the objective of the study, the Pearson product moment correlation research design was used to study a total of 42 respondents drawn from the fourteen …Read More »

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Creative Thinking and Organizational Excellence of Foods and Beverages Manufacturing Firms in Nigeria

Authors: Florence E. Wisdom and N. Gladson Nwokah

Vol. 5 Issue 2

The purpose of this study was to determine the effect of creative thinking on organizational excellence of foods and beverages manufacturing firms in Nigeria. The design of the study was survey design, and the population of the study was 47 foods and beverages manufacturing firms registered with the manufacturer association of Nigeria directory, Nigeria. Data …Read More »

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The Moderating Effect of Cost of Credit on Entrepreneurial Marketing Orientation and Organizational Competitiveness of Quoted Industrial Goods Manufacturing Firms in Nigeria

Authors: Diepriye I.J. Dick and Wisdom. B. Kooh

Vol. 5 Issue 2

This study investigated the moderating effect of cost of credit on the impact of entrepreneurial marketing orientation on organizational competitiveness. The study adopted a cross sectional survey research design. The population of the study was the ten (10) quoted industrial goods manufacturing firms in Nigeria. The study made use of both primary and secondary data. …Read More »

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Entrepreneurial Marketing Resource Leveraging and Organizational Competitiveness of Quoted Industrial Goods Manufacturing Firms in Nigeria

Authors: N. Gladson Nwokah and Diepriye I.J. Dick

Vol. 5 Issue 2

This study investigated the impact of entrepreneurial marketing resource leveraging and organizational competitiveness in the context of quoted industrial goods manufacturing firms in Nigeria. The study adopted a cross sectional survey research design. This population was fully sampled. Six (6) managers from marketing, production, finance, human resources sales and the general manager in each firm …Read More »

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Competence Based Trust and Organizational Performance of Quoted Pharmaceutical Firms in Nigeria

Authors: Wisdom B. Kooh and Bright C. Opara

Vol.5 Issue 2

This study sought to examine the relationship between competence-based trust and organizational performance of quoted pharmaceutical firms in Nigeria. This study adopted a survey study approach with the use of correlation research design, with a population of ten (10) quoted pharmaceutical firms in Nigeria. The entire population was adopted because our sample size was a …Read More »

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Supplier Partnership and Organizational Performance of Quoted Pharmaceutical Firms in Nigeria.

Authors: Wisdom B. Kooh and D. I. J. Dick

Vol. 5 Issue 2

This study examines the relationship between supplier partnership and organizational performance of quoted pharmaceutical firms in Nigeria. This study adopted a survey study approach with the use of correlation research design, with a population of ten (10) quoted pharmaceutical firms in Nigeria. The entire population was adopted because our sample size was a census study, …Read More »

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Systematic Thinking and Organizational Excellence of Foods and Beverages Manufacturing Firms in South-South, Nigeria

Authors: Florence Ebitimi Wilson

Vol. 5 Issue 2

This study examined the effect of systematic thinking on organizational excellence of foods and beverages manufacturing firms in South-South, Nigeria. The objectives of the study were to address the influence of systematic thinking on measures of organizational excellence which is measured using leadership excellence and partnership excellence. The study adopts cross-sectional survey design while the …Read More »

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Systematic Thinking and Organizational Excellence of Foods and Beverages Manufacturing Firms in South-South, Nigeria

Authors: Florence E. Wilson and Gabriel A. OKwandu

Vol. 5 Issue 2

This study examined the effect of systematic thinking on organizational excellence of foods and beverages manufacturing firms in South-South, Nigeria. The objectives of the study were to address the influence of systematic thinking on measures of organizational excellence which is measured using leadership excellence and partnership excellence. The study adopts cross-sectional survey design while the …Read More »

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Reprocessing and Net Job Creation within Construction Firms in Bayelsa State.

Authors: Darar Ekpariba Apiri., Gabriel A. Okwandu and Anyahie A. Azunwo

Vol. 5 Issue 2

The purpose of this study was to empirically investigate the influence of reprocessing on net job creation within construction firms in Bayelsa State, Nigeria. One hundred and eight-five (185) copies of questionnaire were administered to respondents. After retrieval and data sorting, one hundred and forty-three (143) copies were subjected to data analysis. The hypothesis was …Read More »

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Recycling and Waste Reduction in Construction Firms in Bayelsa State.

Authors: Darar Ekpariba Apiri., N. Gladson Nwokah and Gabriel A. Okwandu

Vol. 5 Issue 2

The purpose of this study was to empirically investigate the influence of recycling on waste reduction within construction firms in Bayelsa State, Nigeria. One hundred and eight-five (185) copies of questionnaire were administered to respondents. After retrieval and data sorting, one hundred and forty-three (143) copies were subjected to data analysis. The hypothesis was tested …Read More »

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